Description

Overview of job

MEC Sydney is seeking a Search & Social Executive, a junior role perfect for someone with minimum one years’ experience but looking to take their search and social / performance expertise to the next level in a large agency setting.  Supporting other members of the Performance team, you will run SEM and Social Biddable campaigns for small to medium sized client and report on performance and optimisation techniques to deliver against client objectives.

Reporting of the role

This role reports to the Performance Manager with support from the Performance Director.

3 best things about the job:

• Working across a diverse and prestigious set of clients with varying objectives across a mix of performance channels (Google, YouTube, Facebook, Twitter, Instagram etc).
• The chance to grow into a fully rounded Performance Specialist with account optimisation, reporting/insights and strategy best practices plus gradual exposure to client management.
• Mentored by a fun, dynamic and growing team, with exposure to media planning and buying process across other online channels and traditional offline media.

Measures of success –

In three months:

• Adopted best practices around campaign structure, ad copy guidelines, and campaign optimisation techniques.
• Become familiar with MEC’s performance proposition and processes (optimisation, reporting and billing).
• Assumed day to day responsibility for 5-6 search or social accounts and be comfortable making optimisation / bid adjustments where appropriate.

In six months:

• Learnt how to build a paid and social campaign from scratch with minimal supervision.
• Been confidently running four small client accounts independently, meeting all KPIs, and be assuming client relationship management.
• Regularly contributed to the monthly performance newsletter cover industry updates and trends and in particular how these impact clients and approach to planning.

In 12 months:

• Taken on more client facing responsibility and started to get involved in face to face meetings, attempting to upsell new features and services.
• Developed relationships with internal digital teams and started contributing to responses to client briefs.
• Assisted the Performance Director in new business pitches, including background research, defining strategy to preparing presentation material.

Responsibilities of the role:

• Day to day optimisation and management of search and social biddable campaigns working towards defined KPIs set by clients.
• Generating reports and insights from campaigns and communicating these to the team and smaller clients directly.
• Building strong relations with team members with clear and effective communications (spoken, written and presenting) with ability to influence and gain trust.

What you will need:

• Minimum 1 years’ hands on experience managing paid search and/or social biddable campaigns with a keen interest in all digital marketing disciplines
• Good understanding of the 3 main networks: Google, Facebook and YouTube
• Keeps up-to-date with SEM Industry changes and the latest practices and procedures
• Demonstrate a good level of initiative and resourcefulness
• Builds meaningful relationships with team members and suppliers
• Excellent administrative and organisational skills
• Strong attention to detail with high levels of accuracy
• A good work ethic, problem solving and proficient time management skills
• Able to follow instructions, be organised and work autonomously
• Working knowledge of all Microsoft office software.

About MEC

MEC Australia was ranked #9 on Australia’s Best Places to Work List 2015, among companies with more than 100 employees.  The Best Places to Work list recognises organisations leading the way in workplace culture, with two-thirds of the scoring based on employee responses to an anonymous survey.

MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing.  Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive

About GroupM

GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com
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Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm