Description

Overview of job

This is an APAC regional role stationed from Shanghai, China. You will be a senior member of GroupM global Data & Analytics Services team. As the Data Manager, DAS, you will be the subject matter expert for clients and the GroupM agency teams in all areas concerning data management, visualization and business analytics.

You will be the subject matter expert for clients and the GroupM agency teams in all areas concerning data management, visualization and business analytics. You will be looked upon to design, build and manage client Datamarts and other business solutions that will deliver superior data integration, cross-channel harmonization and automate the delivery of business and advanced analytics.

Reporting of the role

This role reports to the Director of Data & Analytics Services, GroupM China

3 best things about the job:

1. The opportunity to work with a variety of blue chip clients from different industries through different agencies under GroupM
2. A role where you not only participate in day to day technical challenges but will be expected to help agencies deliver more value to clients
3. A fantastic opportunity to develop a career in data & analytics

Measures of success –

In three months:

• You will be familiar with our data and analytics platform. This will allow you to architect and manage the build of a basic Datamart on the platform and be an advocate for using our global standard delivery processes.

In six months:

• You will manage larger or more complex Datamart while helping the agencies/clients refine their Datamart use cases. You have a good understanding of the data & analytics platform and can fully utilise the platform and data marketplace to help agencies/clients gain efficiencies in meeting their data management needs.

In 12 months:

• You will be able to manage multiple Datamart implementations or very complex Datamarts. Also, been confident in driving adoption of the data & analytics platform by identifying business-relevant use cases to the agency and/or client.

Responsibilities of the role:

1. Lead design and architecture of Datamart and Reporting Solutions to meet agency and client requirements. This will include recommending Data Architectures, Reporting structures and design mockups/ visuals
2. Run Design workshops with agency and client personnel
3. Build Datamarts and Reporting solutions, including writing SQL scripts to manage data and/ or writing specific Build instructions for an off/ on - shore programmer to write the scripts. Also responsible for managing the communications between functional teams
4. Release Datamarts and Reporting Solutions, including facilitating meetings and training sessions with agencies and/ or client teams
5. Ensure Datamarts and Reporting Solutions are properly maintained by and working with Maintenance teams (either on or off shore) to ensure all cycles are properly completed, with strong emphasis on Quality Assurance of data and Reporting Solutions settings
6. Support agency teams in product demonstrations (internal and external), including creation of customized demo Datamarts and/ or Reporting Solutions
7. Train agency users in Datamart and Reporting Solutions Implementation Assets/ Processes
8. Help agency teams design bespoke solutions for various agency teams' and clients' data visualization needs

What you will need:

• Strong background in data management and analysis with a keen interest in leveraging data and technology to provide insights/ analysis for advertisers and media agencies
• Experience with database concepts, preferably in a MS SQL Server environment
• Experience with key data visualization tools including Tableau, Power BI and Qlikview will be highly valued
• Ability to work collaboratively with multi-cultural business partners and stakeholders, work effectively within cross-functional teams
• Strong written and oral communication skills, ability to communicate effectively with non-technical business users as well as technical counterparts

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom, Maxus, and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. 

Discover more about GroupM at www.groupm.com

Follow @GroupMAPAC on Twitter

Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm

About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.