Senior Digital Executive

Comms/Strategic Planning Beijing, China


Description

Position at GroupM

Overview of job

You will be supporting the intelligence manager in the area of holding mobile related workshop , collaborate new media format, innovation technologies, publishing media related reports and participating  in various kinds of pitches for new business development.

Reporting of the role

This role reports to the mobile intelligence manager

3 best things about the job:

  1. Growth opportunities in the area of mobile
  2. A fun environment that combines the best of being entrepreneurial whilst at the same time being part of the largest marketing services group in the region
  3. The chance to work with an advanced mobile team

Measures of success –
In 3 months:

  • To familiar with new mobile technology and ad format
  • To know how to communicate with publishers, internal and external staffs and work smoothly with each party

In 6 months:

  • To know how to generate new technology and ad format Initiatively
  • To express own POV in new pitches

In 12 months:

  • To know overall mobile trends in China
  • Able to summarize the insight of mobile usage in each category

Responsibilities of the role:

You will have a primary responsibility for the continued insight supporting of China mobile team. More broadly, you will be expected to inspire and influence other internal teams that to use innovation ideas to fulfil client’s expectation

 

What you will need:

  • Eager to learn and have high interest on new technologies, innovations
  • Border minded and want to express ideas in various kinds of meetings
  • An independent, self-driven individual with highly responsible nature
  • An understanding of China mobile industry is an advantage
  • Basic skills to use media related tools like Office, iReasearch, CNRS etc.
  • Good logic to write and good sense with numbers
  • Good English in both written and speaking

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom, Maxus, and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. 

Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm

About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.