Mindshare | Executive

Media Planning Hong Kong , Hong Kong


Description

Position at Mindshare

Overview of job

Mindshare is looking for an Executive to join our team in Hong Kong. You will be responsible for delivering best practice client service and market leading work. You will be responsible for efficient and correct administration procedures.

 

Reporting of the role

This role reports to the Manager

 

3 best things about the job:

  1. At Mindshare we stand for Original Thinking - we can credibly say this for several reasons: we were the first global media agency; we took a chance and launched in Asia as opposed to the UK or US; and we were the first start-up WPP ever invested in. We have challenger in our DNA
  2. Support the team in driving media thinking and innovation across some of the market’s most notable brand
  3. Work with a collaborative team in a dynamic company


Measures of success -


In three months:

  • Become familiar with all relevant media and finance systems, and the team processes
  • Provided superior administrative support to the team
  • Attended media owner presentations to build knowledge of the media landscape


In six months:

  • Able to build knowledge of media landscape
  • Started to build an understanding of the Original Thinking Framework and how it is applied to the team’s processes and output
  • Built an understanding of clients product portfolio


In 12 months:

  • Started to develop a strong media POV and develop media recommendations
  • Built trusted relationships with media partners and clients
  • Started to develop trusted and influential relationships with media owner



Responsibilities of the role:

  • Support supervisor and manager on key functions include but not limited to Media Planning, Buying and Trafficking
  • Participate in monitoring and evaluation on the effectiveness of different media channels
  • Manage and use various research, advertising, tracking and trafficking tools given on various post-campaign reports
  • Identify appropriate media strategy and tactic, with the guidance from supervisor and manager


 What you will need:

  • Degree in any discipline, major in Marketing information management, business, mathematics would have an advantage.
  • Able to manage multi-task and have a good interpersonal skills
  • Good at numbers and have attention to details
  • Able to work independently but also a good team player
  • Passionate to pursue career in media/digital industry
  • Must be fluent in written and spoken English and Chinese
  • Fluent Mandarin will be an advantage
  • Fresh Graduate will also be considered

About Mindshare

Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries. Mindshare APAC has won over 300 awards in 2014/2015 and was the most awarded agency at the 2015 Campaign Asia Awards Festival. Mindshare was also recognised as the SMARTIES™ APAC ‘Agency Network of the Year 2015’ for the third consecutive year. Mindshare is also home to The 2015 Festival of Media Asia Pacific Rising Star – Jason Maggs.

To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com

About Hong Kong

Hong Kong’s small yet highly dynamic and efficient media market means it gets to operate with agility. Its internet and digital penetration continues to grow year-on-year, and has the highest smartphone penetration in Asia Pacific at 87%, while tablet ownership clocks in at 57%. Hong Kong’s digital market boasts a healthy mix of local, regional and global players, providing new opportunities in the media space.

If you want a future in media and communications, and believe in Hong Kong’s belief of “work hard, play hard”, there is clearly no place more vibrant, challenging and exciting than Hong Kong, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.