Director-Digital & Performance
Description
Reporting of the role
This role reports to the Regional Digital Lead - North
3 best things about the job:
- Opportunity to be the best amongst the best
- Working within a proven, fast growing team servicing some of the biggest brands in the country
- Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency
Measures of success –
In three months:
- Built strong relationship with the client
- You will be mapping new digital opportunities for the client
In six months:
- Built some path breaking digital strategies
- Pushed innovating concepts to drive revenues
In 12 months:
- Driven revenue growth and won a few awards for innovative approach
Responsibilities of the role:
- Digital media understanding is a must
- Develop strategic roadmap for the client with a bend of Performance
- Liaison with various digital vertical experts (search, social, mobile, etc.) and create integrated digital solutions
- Integrating digital media solutions with overall media strategy and lead a team to fulfil client objective
- Proactively identify new opportunities and pitch innovative ideas
- Client servicing and team management
- Thought leadership on digital media by educating internal agency and external client teams at various points
- Meet revenue targets and drive incremental billing and revenue
What you will need:
- Minimum 8 years in media/ communications strategy with at least 5 years in digital
- Experience in handling large size digital clients across categories
- MBA preferred
About MEC
MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing. Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive
About India
Digital media advertising in India continues to grow at 35% since 2014, cementing India’s position as the third largest internet market with close to 250m users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for digital advertising and content over the next five years. India also has a booming e-commerce industry with remarkable growth potential. With a new stable government in the centre and renewed foreign investments into several industries, India is an exciting market for any media and advertising professional.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.