MEC | [Senior] Interaction Manager
Description
3 best things about the job:
- Opportunity to interact and learn from the best people within MEC global offices
- Working in the fast-growing and award-winning digital media agency in Hong Kong with the energetic and passionate team
- You will be able to work with the team on creating a campaign that not only fits the client's requirements but also exceeds them
Reporting of the role
This role reports to the Head of Digital, North Asia
Measures of success –
In three months, you would have:
- Have an understanding of the client business challenges
- Lead and identify digital media opportunities to improve client’s business performance
In six months, you would have:
- Train and mentor two executives/specialist in your team
- Participate in new business pitches
In 12 months, you would have:
- Ability to independently manage campaigns with little supervision
- Ability to execute and optimise across all digital platforms
Responsibilities of the role:
- Delivery of Search and digital performance campaigns for a number of regional and global clients.
- Assist with new briefs shared by the client and providing search recommendations
- Deliver clear feedback to the entire regional and global client team on search and digital media recommendations and performance.
- Keep our internal team and clients up to date with the latest innovations and developments in search and digital
- Deliver excellent account management and superb internal communication skills.
- Ensure campaign set-up follows best practice and global guidelines with all required ad serving and ad tracking in place.
- Ensure campaigns are optimized regularly and deliver outstanding campaign performance.
- Production of client reporting with suitable commentary, highlighting actionable insights
What you will need:
- 3-5 years’ experience in digital media or SEM
- Strong understanding of Search Engine Marketing, Programmatic Display, as well as digital media buying and planning
- Written and spoken English and Chinese [Preferred]
- Familiar with various search, digital performance and affiliate marketing channels.
- Up-to-date with digital media Industry changes and the latest practices and procedures
- Attention to detail with good levels of accuracy
- Experience with web analytics, ad serving/tracking, as well as bid management platforms is a must