Mediacom l Business Executive
Description
Job title – Business Executive
Overview of Job:
Mediacom is seeking media planning professional with 1.5-2 year of work experience who would be responsible for construction of plans, evaluations, dealing with vendors, interacting with the client on a daily basis and plan and implement campaigns.
Reporting of the role:
This role reports to the – Associate Business Director
3 best things about the job:
Get to work on biggest brands across categories from BFSI to Consumer Durables
1. A role where there are no limits to good ideas
2. Client that supports and encourages innovative and exciting work
3. Learn from the best in the business if you are willing to go over and above regular work
In three months:
• Complete knowledge of relevant categories
• Total understanding of the various agency functions
• Adapt to the client requirements & timelines given and efficiently deliver on the same
In six months:
- Manage media budgets with end to end campaign management
- Establish good relations with the Client and the media houses
In 12 months:
- Independently work on the client requirements along with recommendations
- Learning and experience across traditional, digital, on-ground and branded content planning
- Worked on end to end award winning solutions
- Train and mentor new recruits
Responsibilities:
- Undertaking detailed analysis using planning tools like BARC, IRS, Advisor, TGI & MAP based on Clients brief and Media Objective
- Recommending the most appropriate media vehicle, as well as the most effective time spans and locations
- Evaluating the effectiveness of campaigns
- Preparation and presentation of Weekly, Monthly and Annual competitive as well as category activity reports
Responsibilities - What you will need:
- Good Interpersonal skills
- Good Analytical skills
- Persuasive with the ability to take independent decisions
- Team Player and Positive Attitude
About MediaCom
MediaCom is the “The Content + Connections Agency”, working on behalf of its clients to leverage their brands’ entire system of communications across paid, owned and earned channels to step change their business outcomes. MediaCom is one of the world’s leading media communications specialists, with billings exceeding US$33 billion (Source: RECMA 2015). It employs 6,500 people in 125 offices across 100 countries around the globe. Its client roster includes P&G, VW Group, Dell and Universal. In 2015, MediaCom was recognised by RECMA as the leading global agency network in its Network Diagnostics report, and also was the first agency network to top all 3 key RECMA reports across EMEA. Also in 2015, MediaCom has been awarded Media Agency of the Year in the US by AdAge and Adweek, Agency of the Year in the UK by Campaign and The Drum, and Global Agency of the Year at the M&M Awards. The agency captured six Media Lions at the 2015 Cannes Lions International Festival of Creativity, making it the top performer among all global media agency networks.
For more information, visit www.mediacom.com
Find us on Twitter @mediacomglobal.
Like us on Facebook at facebook.com/MediaComGlobalNews.
Join us on LinkedIn at linkedin.com/company/mediacom.
About India
Digital media advertising in India continues to grow at 35% since 2014, cementing India’s position as the third largest internet market with close to 250m users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for digital advertising and content over the next five years. India also has a booming e-commerce industry with remarkable growth potential. With a new stable government in the centre and renewed foreign investments into several industries, India is an exciting market for any media and advertising professional.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.