Description

As an Ad-ops manager you will be responsible for the implementation of online advertising campaigns and one or two Executive/Junior Admanager. Your main tasks will be to check ads and formats, implement them into adserving-systems and link them with booked media placements. You will be also have the task, to guide Executive Member of your team.  

Reporting of the role

This role reports to the Head of Ad Operations

3 best things about the job:

• You will get a great overview about all measurement technologies and work with the market leader
• Working within a proven, fast growing team servicing some of the biggest brands in the region 
• Be part of the future in digital media 

Measures of success –

In three months:

• a good overview about tracking opportunities for online media business
• initial practical experience in dealing with adservers
• First experiences to guide the Executive team members.

In six months:

• a good basis to work independent with adserving systems
• the knowledge to help our agencies by defining measurable online campaign KPIs.
• First experiences to solve problems around ad tracking issues

In 12 months:

• a professional basis to learn more about enhanced tracking technolgies
• the expertise to train and onboard other new admanager
• consulting skills to help your executive members and our agencies by defining the right tracking architecture

Responsibilities of the role:

• You are responsible for the correct implementation of allocated campaigns.
• You have to manage the correct communication between the media agencies, creative agencies and the publisher or DSP vendors.
• You are also responsible to guide, help and support the executive members by consulting and implementing difficult campaign trackings.
• Help internal and external audiences understand ad technology, it applications and increasing overlap with marketing technology.  Translate the business requirements and implications.
• Identify opportunities for process improvement, both in your team and across the agency.

What you will need:

• Likely 3-7 years’ experience in digital ad operations. Media agency experience strongly preferred.
• Confident working independently as well as in a team; line management experience preferred
• Able to understand complex data projects involving multiple stakeholders, taking a methodical approach to issue resolution
• Able to assimilate technical concepts quickly, with a strong aptitude for learning new technologies
• A consultative approach; helping the ad operations team, as well as others, to learn
• Organised and detail-focused, process oriented approach
• Ability to work well under pressure and to tight deadlines, prioritising accordingly

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom, Maxus, and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. 

Discover more about GroupM at www.groupm.com
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About Singapore

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means that aside from the local clients and media owners, we also have a high proportion of multi-national clients and media owners.

As the largest media investment management company in Singapore with over 41% market share (Recma) and over 650 employees, GroupM Singapore is the premiere organisation to join and develop a career in.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.