Business Science Director
Description
Overview of job
MediaCom, a WPP company, is seeking a Director within our high performing Insights & Business Science Asia Pacific unit. Business Science is MediaCom’s advanced analytics team which helps analyse and optimise our clients’ marketing strategies. MediaCom Business Science is a global team with centres of excellence in Western & Central Europe, North & South America and Asia Pacific. As the Business Science Director, you would be based out of our Asia Pacific centre in Singapore and cover multiple markets across the region.
Reporting of the role
This role reports to the PG CPA head of Mediacom GZ & to the Head of Business Science APAC.
3 best things about the job:
- Opportunity to work directly with the world’s biggest brands on high profile projects
- A fun, flexible work environment that combines the best of being entrepreneurial whilst at the same time being part of the largest marketing services group in the world
- Working within a proven, high performing team with an excellent network of support and development opportunities within MediaCom-GroupM and WPP
Measures of success –
In three months, you would have:
- You will be up to speed with MediaCom Insights & Business Science’s services, tools and client business
- Understand our value proposition and able to articulate this confidently
- Have begun to build a trusted advisor relationship with key stakeholders both internally and externally
In six months, you would have:
- Have established solid trusted advisor relationships with key stakeholders both internally and externally
- Delivered at least one substantial advanced analytics project(s) to key clients
- Have begun to contribute to new business development initiatives
- Have shown initiative in improving existing products, processes or services
In 12 months, you would have:
- Delivered several substantial Insights & advanced analytics project(s) to key clients with at least two running concurrently
- Have contributed significantly to new business development initiatives
- Shown a consistent commitment to improving products, processes and services
- Have significantly contributed to the development of new products or services
Responsibilities of the role:
- Ensure best-in-class Insights & analytical output from you and your team
- Build effective working relationships with the team (both Insights/Business Science and other functions)
- Understand our clients business thoroughly and build trusted advisor relationships with senior client management.
- Partner with the relevant client and internal teams so as to ensure Insights/ analytical recommendations are aligned and actioned for real world business impact
What you will need:
- You should be a highly motivated self-starter with a proven track record of project delivery, team leadership, and business growth.
- Good people and leadership skills are vital; a critical component of the job is to motivate, manage and grow talent within a diverse team.
- You should have at least 7-8 years of experience in Insights & marketing analytics
- Knowledge of Insights tools/ econometrics and other analytical methodologies
- It would be a distinct advantage to have hands-on experience in the analysis of a broad variety of digital data (search, social, industry and campaign data sources for example) in order to generate consumer and brand insights.
- A bachelor’s degree, or ideally master’s degree, from a leading University in a technical area: Economics, Statistics, Mathematics, Engineering, Business Analytics
- You should be culturally flexible and enjoy working with teams
- Strong client communication & presentation skills are a must.
About MediaCom
MediaCom is the “The Content + Connections Agency”, working on behalf of its clients to leverage their brands’ entire system of communications across paid, owned and earned channels to step change their business outcomes. MediaCom is one of the world’s leading media communications specialists, with billings exceeding US$33 billion (Source: RECMA 2015). It employs 6,500 people in 125 offices across 100 countries around the globe. Its client roster includes P&G, VW Group, Dell and Universal. In 2015, MediaCom was recognised by RECMA as the leading global agency network in its Network Diagnostics report, and also was the first agency network to top all 3 key RECMA reports across EMEA. Also in 2015, MediaCom has been awarded Media Agency of the Year in the US by AdAge and Adweek, Agency of the Year in the UK by Campaign and The Drum, and Global Agency of the Year at the M&M Awards. The agency captured six Media Lions at the 2015 Cannes Lions International Festival of Creativity, making it the top performer among all global media agency networks.
For more information, visit www.mediacom.com
Find us on Twitter @mediacomglobal.
Like us on Facebook at facebook.com/MediaComGlobalNews.
Join us on LinkedIn at linkedin.com/company/mediacom.
About China
China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.
If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.