Description

Job overview:
MEC Analytics division is looking for a Data & Tech Analyst to support a top local Chinese brand in the Beijing office.  You will be responsible for a client’s advertising performance data platform, so that Performance Analyst colleagues have the necessary data for optimizing advertising performance – all with the purpose of using data informed decision making to improve the ROI of advertising.

Reporting line:

This role reports to the Data & Tech Associate Director.

3 best things about the job:

1. You will be part of a thriving team of specialists with varying advertising skillsets, who enjoy working together on projects, in an upbeat and fun atmosphere.
2. You will have the freedom to do what you think is best and to pursue your own professional interests
3. Learning will be a part of your day-to-day job

Measures of success:

In three months, you would have:

• Become an active collaborator on the wider analytics and strategy team by attending team trainings and activities
• Maintained and upgraded an advertising performance data platform to further streamline workflow and provide richer data to Performance Analyst colleagues
• Will have integrated additional data sources into the data platform that will allow for better analysis of ad performance

In six months, you would have:

• Become a trusted contributor by your performance analytics colleagues and account team
• Completed one additional data or reporting automation project to help save your colleagues time
• Write a point of view piece on a new tool, technology, or vendor that would improve the quality of advertising on the account

In 12 months:

• Developed a performance marketing database and maintenance process for one additional client, to improve overall client satisfaction
• Performed one other automation project to further streamline MEC data processes
• Attended trainings on data management, visualization and advanced analytics methodologies 

Responsibilities:

1. Become a member of a larger team by attending team trainings/events, communicating and collaborating well with teammates of various expertise
2. Own the process of data platform development, management, and upgrade
3. Scale out further data and tech projects to other clients in the office
4. Keep abreast of new data capture, management, and visualization methods

What you will need:

• Education – a degree in a technical field (i.e. computer science, engineering)
• Experience – at least 3 to 5 years of experience in database and data integration
• Attitude – curious, hardworking, takes initiative, enjoys working with others
• Skills – SQL, SSIS/Datastage/Kettle, Python script (in particular web crawling)
• Preferred Skills – HTML 5/Bootstrap/Angularjs, experience with advertising company
• Language – conversational English, fluent to read/write in Mandarin

About MEC
MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing.  Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive

China market overview
China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.