Description

Overview of job

We are seeking an experienced Media Planning Director success in delivering media strategies and business solutions on one of MEC’s biggest accounts. This is a senior role requiring 7+ years of relevant experience.

Reporting of the role

This role reports to the Business Director.

3 best things about the job:

1. Brand: You will be working on top premium & competitive brands that continuously make impact in the market!
2. The Team: You will be part of a team of young passionate individuals with hip leadership and loves thinking outside the box.
3. Client & Business: manage the client’s media business in the fastest moving and most fascinating categories and country.

Measures of success –

In three months:

• Developed a strong understanding of the clients business and structures.
• Begun to influence the plans and approaches for the coming year.

In six months:

• Been able to identify areas of improvement to deliver better service and work to the client from across the agency.
• Trained and mentored executives in your team
• Been a true leader of your team and gain their trust and respect.

In 12 months:

• Managed all annual review/planning proposal for this client, coordinating the full agency resource to deliver.
• Been managing the team on an independent basis.

 Responsibilities of the role:

• Lead the relationship with the client from a planning and implementation perspective
• Campaign strategy & planning, and integration with the wider comms
• Oversee & benchmark buying performance 
• Oversee the delivery of team’s day to day tasks
• Assist in training & up-skilling of client account teams
• Deployment of measurement frameworks across clients
• Management, extraction & interpretation of clients’ digital performance data
• Delivery of beyond-the-banner high value services, including: workshops; content solutions; performance marketing; social & mobile projects; competitor intelligence service

What you will need:

• 6-7 year working experience
• Excellent oral and written communication skills both in English and Chinese
• Bachelor degree and above
• Excellent grasp of communications strategy with a full understanding of how advertising works and key advertising principles.
• A full understanding of clients’ business, competitors, customers and objectives and a sympathetic incorporation of these considerations into the communications strategy.
• Good organizational skills in handling a number of projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure.
• A good rapport with colleagues across all divisions, clients, other agencies and media owners.
• Expertise in all relevant industry software and systems.
• Good team management skills and excellent on train, develop and motivate junior team members.

About MEC

MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing.  Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive

About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.