Mobile Planning Supervisor

Comms/Strategic Planning Beijing, China


Description

Position at GroupM

Mobile Planning Supervisor

Overview of job
We are looking for a motivated and talented Digital Supervisor to support our growing GroupM Mobile department. You will be responsible for coordination with Agency Digital team and Mobile creative & technical team to deliver the campaign for all the GroupM internal clients.

Mobile is a fast paced environment with lots of opportunity to grow, learn and be creative. If you are passionate on Mobile and sensitive on data, welcome to join us!

Reporting of the role

This role reports to the Mobile Planning Director

3 best things about the job:
1. Mobile is the center of future digital marketing
2. Open environment to learn and keep yourself update
3. Knowledgeable team leader and supportive team members

Measures of success –
In three months, you would have:
- been familiar with work flow and GroupM business structure
In six months, you would have:
- been able to support your supervisor to develop mobile media strategy, including budget allocation, media options
In 12 months, you would have:
- been involved in overall strategy to client with Agency Digital team; optimize mobile campaign to reach client’s KPI

Responsibilities of this role:

-       Work with Mobile planning manager to develop mobile media strategy including media budget allocation and media options

-       Supervise Mobile Planner on generating and updating spot plan

-       Manage campaign operation and tracking to ensure the smooth running of mobile campaign

-       Internal and external coordination

-       Be responsible for post-buy report, present the campaign evaluation to client and provide suggestions on campaign optimization

-       Keep update to the market and provide insights on mobile media development

What you will need:

-       More than 2 year experience in digital or mobile related

-       Superb communication skills, clear and professional in client communications. Confident, outspoken, contributing, and not afraid to challenge.

-       Positive learning attitude, detail oriented, good team work but can also work independently

-       Superb skills on excel, power point and word

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom, Maxus, and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. 

Discover more about GroupM at www.groupm.com.

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Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm

China market overview
China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.