Description

Overview of job
MEC China is going through a period of rapid expansion and evolution in our capabilities, and we need a passionate, self-motivated strategic leader to lead integrated planning for our key clients based out of Beijing.  You will be working with both iconic global brands, and emerging Chinese innovators.

Reporting of the role

Your role will be a leadership role within MEC Beijing, reporting directly to the MD of MEC Beijing. 

3 best things about the job:

1. Exposure to all facets of the MEC agency in China, Strategy, Digital, Access, Client planning, Analytics, Data & Technology
2. World class training on personal and professional development from external coaches
3. Working with – and learning from - a wide variety of people from MEC, client and agency partners

Measures of success –

In three months:

• Establish a strong understanding of the client(s)business

In six months:

• Won the trust from the team
• Driven the annual planning presentations

In 12 months:

• Won the trust from the client, and senior management
• Delivered a solid Annual Plan which tackles the communication challenges

Responsibilities of the role:

You will be responsible for:

• Leading communication strategy for key clients, founded in great consumer insight and delivering transformational ideas
• Securing trusted advisor status with our key clients, up to and including CMO / CEO level
• Driving digital & data adoption, in collaboration with our Digital specialists, such that we recommend the right digital acceleration strategies to our clients
• Building relationships with key stakeholders at the most senior level, especially with key creative agency partners
• Championing MEC Momentum (proprietary purchase journey research) thinking in order to put the consumer at the heart of our work
• Effectively managing the strategy team based in MEC Beijing
• Leading training for the planning teams in the Beijing office, including coaching planners & account teams to deliver great integrated planning responses
• Leading our strategic response for key new business pitches
• With client leads, contributing to client growth plans, in order to drive client growth
• Developing effective working relationships with the MEC China specialist team, based in Shanghai
• Being a key part of the MEC China strategic community, contributing thinking, support and helping build a motivated team
• Driving quality of agency output outside of day to day planning responses through white papers, award entries and thought leadership projects
• Supporting the MD of MEC Beijing to build an effective management team

What you will need:

• Experience of planning across multiple categories, brands essential – China experience essential
• Media / communication or digital agency experience essential, multiple discipline background preferred
• Ability to design and implement effective communication planning processes
• Strong digital knowledge or digital background essential
• Demonstrate exceptional strategic & critical thinking and effective problem solving skills
• Consistently exhibit natural curiosity and dynamism
• Effectively work collaboratively
• Proven record of building client relationships
• Exceptional presentation, verbal and written communication skills
• Team leadership experience essential
• Appropriately and openly participate in team, agency, and industry initiatives
• Excellent written & oral English & Mandarin essential

About MEC

MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing.  Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive

About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.